Tiffany & Co. moves into esports as trophy designer for the League of Legends World Championship.

2022-08-24 16:59

Tiffany & Co. moves into esports as trophy designer for the League of Legends World Championship.


Tiffany & Co. is a well-known jewelry brand in the United States. Its products are expensive and expensive. Recently, it has entered e-sports and officially announced on August 18 that it will carry out its years of global cooperation in the field of League of Legends events, becoming the Trophy designer for the League of Legends World Championship.

For fans, real sports may have to involve physical exertion and sports competition, such as football , basketball, badminton, tennis, etc. familiar to the public, but forget about chess and checkers, which are also classified as non-traditional sports. Times have changed, society has developed rapidly, and technology has advanced, and now the public has turned the focus to e-sports.

Over the years, there has been a lot of discussion on the topic of "whether e-sports is a sports", and some conservative-minded people still define "e-sports" as "games".

In recent years, the e- sports industry has been growing and rising, which is obvious to all. Its popularity and profitability have allowed the world to reinterpret its concept from a competitive perspective.

The so-called keep pace with the times, e-sports projects also involve competition, teamwork, professionalism, operation, technology, business and honor, electronic sports, sports games, games that were once thought to poison the mind and are not beneficial to the mind and body, come to the new century, It has finally become an indispensable part of sports.

Sports are becoming more and more younger because of e-sports. Many international brands are looking at the business opportunities of e-sports, and cross-border cooperation is nothing new.